Our Dev Process

Our Dev Process

A predictable, transparent development process is what separates smooth projects from chaotic ones, and it’s the backbone of everything we do. At Basebuild, we keep things simple, structured, and accountable—so your WordPress, Shopify, Laravel, or Drupal project moves forward without surprises and stays aligned with your business goals at every step. We’re based in Winter Park, Florida, but nearly all of our work is handled seamlessly through Google Meet or GoTo Meeting, allowing us to collaborate with clients anywhere without friction. Agencies and SMBs count on us because our process removes the pain points they deal with everywhere else, giving them a reliable technical partner that communicates clearly, delivers consistently, and supports their growth long-term.

1. Discovery & Business-Level Understanding

Every project begins with a real conversation. We don’t just take specs—we learn your business goals: what you’re trying to accomplish, what’s been holding you back, and what success looks like. Whether you’re an agency outsourcing dev or an SMB needing a reliable partner, this is the foundation for everything we do.

2. Requirements & Project Definition

From that session, we create a clear set of requirements and a project outline. No fluff. No vague promises. Just real, documented steps tied to the outcome you want.

3. Centralized Project Management in OpenProject.org

We load your full project plan into OpenProject—our internal project-management system.
This includes:

  • the entire task breakdown
  • timelines
  • milestones
  • acceptance criteria
  • communication logs

This ensures your project never disappears into an email chain or someone’s messy Trello board.

4. Collecting All Design & Reference Assets

We gather every asset that matters:

  • Wireframes
  • Figma prototypes
  • Adobe XD files
  • Copy documents
  • Technical PDFs
  • Brand guidelines

Everything is organized cleanly inside the project so our developers never guess—or wait—on missing materials.

5. Direct Communication with Your Team

You’re introduced to your dedicated developers and project managers on:

  • Slack
  • OpenProject

You always know who’s doing the work. No black box. No offshore mystery teams. Just accessible, accountable people.

We stay available for questions, clarifications, roadmap planning, and emergency responses.

6. Development Workflow on GitLab & GitHub

All code is managed through GitLab or GitHub, depending on your preference.
This gives you:

  • version control
  • peer-reviewed merge requests
  • staging environments
  • rollback protection
  • deployment transparency

Whether we’re building in WordPress, Shopify, Laravel, or Drupal, your codebase is treated with enterprise standards.

7. Hosting, Infrastructure & DevOps

We support hosting in three ways:

  • Your environment (WP Engine, Kinsta, Shopify, internal servers, etc.)
  • Our AWS-managed environments
  • Our DigitalOcean setups

We handle application management, updates, security patches, backups, optimizations, scaling, and performance improvements—so you don’t have to chase down a platform admin.

8. Monitoring & Uptime Protection

We keep eyes on everything:

  • Google Analytics
  • Server uptime monitoring
  • Error logs
  • Performance spikes
  • Core Web Vitals

If something breaks, slows down, or changes unexpectedly, we’re already looking at it.

9. Continuous Improvement & Monthly Iteration

Once the site or application is live, we don’t disappear.

Every month we cycle through:

  • conversion rate optimization (CRO)
  • new features
  • adding API integrations
  • new templates or components
  • security updates
  • performance improvements
  • UX adjustments
  • ongoing Shopify/WordPress/Laravel/Drupal enhancements

Your digital presence grows, evolves, and improves continuously—not once every two years during a big, painful rebuild.

10. Solving Real Pain Points for Agencies & SMBs

We built this process because our clients kept telling us their frustrations with other dev shops:

  • Projects stuck in inboxes
  • Developers who disappear
  • No documentation
  • Vague answers
  • No ownership
  • Break/fix only—no strategy
  • Slow communication
  • “That’s not included” battles
  • Low accountability across teams

Our process eliminates all of that.
You get a consistent, professional workflow with clear visibility and zero guessing.

A Reliable Dev Team for the Long Haul

Whether we’re building a full Laravel SaaS, a WordPress or Drupal corporate site, or an advanced Shopify store, our process keeps everything organized, predictable, and controlled.

You get:

  • A real team
  • Transparent communication
  • Scalable development workflows
  • Long-term partnership
  • Thoughtful technical strategy

This is what agencies and SMBs need—and what Basebuild does every day.



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